blog Articles

The Facebook algorithm organizes the content shown to its users based on certain rules. In this blog we outline 10 hacks to make sure your content is on the top.

Every website has a Content Management System (CMS) and here you can learn if you should choose WordPress, Wix, or another CMS platform.

As a business, you’ve probably heard that you need to be on Facebook and many of you might have taken that all important step and created your Facebook Business Page.

There’s this misconception that Digital Marketing is all about posting on Social Media platforms numerous posts in a course of a day or week. Knowing the right digital marketing tools and more importantly how to implement them in this digital era can be the difference between becoming a successful sales person or being left behind.

You might have heard the term social selling going around and like many people you might be wondering what exactly it is.
Social Selling is creating relationships as part of the sales process.

Gone are the days where people get their information from television ads and telephone books. Consumers look for information the easiest way possible which is through the internet and it has become important now more than ever for every company to have a website.

t’s safe to say everyone wants to make money and with the entire world going Digital what if we told you that Digital Marketing was the key to unlocking your financial desires.
Technology today has offered us many opportunities in the Tech World to gain the income from our dreams.

Many people believe that marketing is expensive, that digital marketing has increased the costs even further and the amount that each business has to invest, but here is the truth.

Everyone keeps saying that LinkedIn is the key to getting your next job but you’ve been on it for a long time now and you’re still wondering just how it can help you? Or you don’t know exactly how to get it working in the first place? Well, we have you covered with our 5

With our struggling economy and continuously declining work opportunities, it’s up to us now more than ever to become creative when it comes to gaining employment. According to this report by GSMA, a worldwide network of mobile operators, 61% of the world’s population will be connected to the internet by 2025, a staggering 41.8% increase

In this article, we will outline WHY you and/or your employees should be certified in Digital Marketing.

Last month we talked about Social Media Manager must have skills and In order to ensure social media success you need to be able to accurately test and track your social media strategies. So here are some of our tips on how to achieve that.

In part 1 we clarified what is social media manager’s role and what they do on a daily basis, so let’s look four basic skills that any social media manager should have. Knowledge of Social Media Maybe an obvious one but any social media manager does need to have social media skills and knowledge. You

Wide range of skills is a necessity for any good social media manager to create engaging content that will convert their followers into customers. So, if you are not sure where to start as you are looking to become a social media manager or you are aspiring to upskill from traditional marketer to a digital

Various digital & social media platforms are influencing customer’s decisions throughout the buying cycle, raising brand awareness and are a new media for customer care and support. Therefore, not embracing digital poses a serious threat to your business as well as your marketing career.  

Did you know that the Internet penetration in Zimbabwe is nearly 50 % meaning that nearly 5mil Zimbabweans are using the Internet every day.So, with such high numbers of daily Internet users, the use of Social media has exponentially increased over the past 3 years. Facebook, being the most popular of the social media platforms,