News and Advice

Instead of constantly coming up with new ideas, you should repurpose their top-performing blog posts, videos, reports and more.

No matter what kind of digital marketing you engage in, you are going to need great content. Great content doesn’t involve plugging your products endlessly. Instead, it offers real value to people – and most importantly, it serves a purpose. This is where the content marketing principles come into play. read more here.

Digital Marketing is one of the ten highest-paid jobs you can get without an advanced degree, with an earning potential of over $200,000.It’s a performance-based industry and whether you hold an advanced degree or not really doesn’t matter.

It’s becoming a widely accepted fact that becoming a digital marketer does not necessarily require a four-year degree. Digital marketing is a field where proven ability supersedes four years of school. In fact, many would argue that digital marketing certification is even better than a college degree and maybe the best way to demonstrate that you have invested time and energy into learning and mastering the skills of your craft.

For every time you have opened the search engine Google, have you ever wondered how does Google work ? We break it down for you.

The Facebook algorithm organizes the content shown to its users based on certain rules. In this blog we outline 10 hacks to make sure your content is on the top.

Some 6+ years ago I started my new career path in digital marketing and never looked back. Do you know how certification in Digital Marketing can get you your dream job and beyond?

If you are new to the digital marketing world, no doubt you have come across social media terms that prompt you to search Google. We have broken down the terms for you per platform, these terms will not only make you seem savvy at marketing conferences, but they will also assist you in your day to to day management of social media platforms.

Three ways to manage your brand reputation online, including the development of a viable, up to date Reputation Management strategy.

As digital marketing is now spanning across such a diverse range of core areas we have rounded up three types of digital marketing areas and their corresponding skills . Read more in our latest blog.

Social Media Managers have become an integral part of marketing departments in many companies and organizations. If you are one of those looking for an opportunity in the field of digital and social media marketing, in this article we outline the 4 major skills.

Facebook launched different tools to help with the management of Facebook pages including Facebook Business Suite, Creator Studio & Business Manager. Check them here in our latest blog.