Paid Media (PPC)

This interactive short course covers PPC fundamentals including the importance of keyword strategy, Google Ads campaign optimization bidding strategy and budget management.

Why NKDigital?

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Paid Media Course Overview

With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will quickly make you familiar with the search marketing and paid media.

Key skills and competencies you will gain

Get the skills to stay relevant in an ever changing digital world.

Get all the key and latest digital marketing skills with this course. We offer the most current and relevant industry thinking available and we do this by constantly updating our courses to meet industry changes. Delivered by skills experts working in the field, we ensure you’ve got the most up to date and relevant learning, always.

World Class Certification

The global standard in digital marketing training

Join over 130,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase.

Here's what we will cover in this course

Develop your knowledge of PPC by focusing on search marketing and eCommerce.

Step further into PPC by learning how to create optimized campaigns. You’ll also look at how to increase your productivity, to help you achieve your goals.

Develop your knowledge of PPC by learning how to manage and adjust your campaign targeting and tactics.

Learn how to visualize and present the results of your PPC campaigns.

"Nikolina’s patience, professionalism, and expertise helped me fall in love with the art of digital marketing and as a result, I scored above industry averages in my Professional Diploma in Digital Marketing. I am truly grateful for her help and am looking forward to attaining many future accomplishments with her.
I have gained a mentor, friend, and business associate.
Thank you so much Nikolina, you rock!!"
Brenda Kamoto
Brenda Kamoto
Finance & Strategy Professional

Pay Today for instant Access

US$350
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Zimbabwe special

Payment options

For only

US$500

US$117 x 3

Pay Your first Instalment

US$117*

* Or local currency equivalent.

Access to the course upon completion of payments

Need something more?

Have a look at the Professional Diploma
Digital Marketing Courses in Zimbabwe- Digital Marketing Institute - PPC short course

Paid Media (PPC) Overview

US$350

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