Internationally Certified Digital Marketing Short Courses
Select from our range of internationally certified digital marketing short courses that are designed and validated by the global digital industry experts.
We have courses to suit all needs and experience levels. All are delivered online, in bite-sized, innovative, and interactive learning formats.
Free Continued Profesional Development (CPD) Membership is included.
Learn from global industry experts
Our internationally certified digital marketing short courses are taught by industry-leading skills experts with relevant career-ready content.
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Internationally certified digital marketing short courses
Short courses in all aspects of digital marketing. All courses with internationally recognised certification from DMI.
Social Media Marketing
13 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Fast-track your social media marketing skills, get job-ready competencies and a globally recognized certification. Learn about brand storytelling, persona targeting, community building, social analytics and much more.
Key skills and competencies you will gain
Social Listening | Social Intelligence | Social Media Marketing | Social Community Building | Brand Storytelling | Building Personas | Enhancing Creativity | Content Marketing | Strategic Thinking
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Digital Strategy
11 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Fast track your knowledge of digital strategy fundamentals with this interactive short course. By understanding how to place digital at the heart of your business, you’ll learn how to align your strategy around customer personas, your brand story, your team, and the customer buying process. Also learn about budget management for digital, testing and resourcing.
Key skills and competencies you will gain
Key skills and competencies you will gain
Strategic Thinking | Buyer Personas | Digital Marketing Budgets | Basics of CX | Risk Assessment | Presentation Skills | Channel Marketing
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Search Engine Optimisation (SEO)
9 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Learn how to rank your website on Google. This interactive short course teaches you the benefits of how your website content, mobile optimization and usability will improve your overall website performance. Learn technical SEO, building quality backlinks, and SEO strategy to get your website noticed and improving its performance over time.
Key skills and competencies you will gain
Search Rankings | Website Performance | Data Analysis and Forecasting | Problem-Solving | On-Page and Off-Page SEO | Strategy and Evaluating | Visualizing and Reporting | Data Agile Thinking
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Email Marketing
9 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Learn how to rank your website on Google. This interactive short course teaches you the benefits of how your website content, mobile optimization and usability will improve your overall website performance. Learn technical SEO, building quality backlinks, and SEO strategy to get your website noticed and improving its performance over time.
Key skills and competencies you will gain
Search Rankings | Website Performance | Data Analysis and Forecasting | Problem-Solving | On-Page and Off-Page SEO | Strategy and Evaluating | Visualizing and Reporting | Data Agile Thinking
$399
Pay in 2 interest-free instalments
(US$200 x 2)
UX and Website Design
11 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Learn the principles of brilliant website design and UX in this interactive short course. This course teaches the core principles of brilliant design and UX. Learn graphics, creative messaging, user testing and how to successfully create or deliver a fully optimised website.
Key skills and competencies you will gain
Web Design & Optimisation | Problem-Solving | UX Design | Graphic Design Principles | Search Engine Marketing | Project Management | Google Analytics
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Data and Web Analytics
11 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Fast-track your Website Data and Analytics skills with this online short course. Get job ready skills with a globally recognized certification in bite-sized learning units. Learn Data Analytics, Reporting, Data Management and Data Security best practices.
Key skills and competencies you will gain
Collecting and Processing Data | Data Cleansing Data | Analysis and Forecasting | Problem-Solving | Data Security | Presentation Skills | Visualizing and Reporting | Data Agile Thinking
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Digital Display Advertising
7 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Learn how to set up a digital display advertising campaign in this powerful interactive short course. You’ll discover the principles of graphic design, ad campaign strategy and budget management, and how to test and measure different creative to make the most of your display marketing strategy.
Key skills and competencies you will gain
Project Management | Advertising Campaigns | Graphic Design | Script Writing | Measuring Data | Budget Management
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Paid Media Advertising / PPC / Google Ads
8 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
This interactive short course will fast-track your Paid Media advertising expertise and covers PPC fundamentals including the importance of keyword strategy, Google Ads campaign optimization, bidding strategy and budget management. You will quickly acquire essential skills in Search Marketing, eCommerce, PPC Campaign optimization and you’ll learn how to visualize and present results.
Key skills and competencies you will gain
Paid Media | Productivity | Data Analysis and Forecasting | Problem-Solving | Managing & Improving Campaigns | Presentation Skills | Visualizing and Reporting | Data eCommerce
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Content Marketing
10 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
This short course will teach you content marketing best practice. Learn how to craft your social media messages to bring visitors to your website. Understand the importance of keywords on your homepage, celebrate your brand story and learn the growing importance of voice search. Completion of this course provides you with a globally recognised DMI certification.
Key skills and competencies you will gain
Brief Development | SEO Marketing Concepts | Keyword Research | Content Creation | Connecting Content with Audiences | Measuring Content | Channel Promotion | Content Audit
$399
Pay in 2 interest-free instalments
(US$200 x 2)
eCommerce
11 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
Fast-track your eCommerce skills with this interactive and popular online short course. Rapidly develop your skills and gain a globally recognised DMI certification. Learn UX design principles to sell online, Conversion Rate Optimisation, Customer Experience (CX), eCommerce funnel management and how to deliver the right message to the right customer. All this and more.
Key skills and competencies you will gain
Principles of UX eCommerce | Inbound and Outbound Channels | Agile Thinking | Customer Experience | Conversion | Optimization
$399
Pay in 2 interest-free instalments
(US$200 x 2)
Customer Service Experience (CX)
8 hours • 100% Online – On demand
Digital Marketing Certificate • Internationally recognised certificate
This popular short course covers the importance of Customer Experience Management. From gathering feedback to delivering customer service, learn to manage the full CX for your organization. Quickly grasp how to track and analyze the changing nature of your digital customers, create feedback loops and fully embed the customer experience within your business.
Key skills and competencies you will gain
Customer Experience | Customer Personas | CX Basics | Agile Thinking | Designing for CX | Strategic Thinking | Metrics and Performance
$399
Pay in 2 interest-free instalments
(US$200 x 2)
DIGITAL TRAINING FOR YOUR BUSINESS
At the Digital Marketing Institute we understand that now, more than ever, flexible online training and education is a key priority for your organisation.
We’ve been delivering high quality Digital Marketing Training for businesses for over 12 years, and with an extensive range of online digital courses to choose from, we’ll deliver a programme that suits your unique needs.
We’ve made it easy to get started. Simply fill out the form on the right, and talk to one of our advisors today.
Lastly, we are currently offering special rates for groups, large and small.
We look forward to welcoming you.
Ken Fitzpatrick
CEO, Digital Marketing Institute
&
Nikolina Kobali
DMI Authorised Partner for Zimbabwe and Zambia