Gain a Foundation Certificate in Digital
Take your first step into digital and understand the fundamentals of digital marketing.
This program is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
FREE BONUS LECTURE
Join us for a 2-hour BONUS free training on Facebook for Business after the DMI certificate course.
You will learn why Facebook is the fastest growing social media platform in Zambia and how to use it to get real results. See more details below
Who is this Professional Certification for?
- Career changers
- Business owners
- Customer facing roles
- Aspiring digital specialists
Here’s what we will cover in this course
Foundations of Digital
The Foundations of Digital module is designed to help you understand the key concepts of digital, how it has changed customer behavior and the implications for your role and wider business. It will enable you to recognize how customer behavior and expectations have changed with the advance of digital technology. Through the module, you will examine different stages of the customer journey affected by digital and know how to identify opportunities for your role and organization.
Web & Email
Social Customer Service
Challenges & Risks
Nikolina’s patience, professionalism, and expertise helped me fall in love with the art of digital marketing and as a result, I scored above industry averages in my Professional Diploma in Digital Marketing. I am truly grateful for her help and am looking forward to attaining many future accomplishments with her.
I have gained a mentor, friend, and business associate.
Thank you so much Nikolina, you rock!!
What competencies will you gain?
By earning this certification, you will:
Understand the key concepts of digital, how it has changed customer behavior and the implications for your role and the wider business.
Recognize the opportunity to achieve business goals by adopting a digital mindset. Understand the challenges, risks and reputation issues that affect organizations and the need for management.
Understand the benefits of social media in supporting marketing, sales and branding. Recognize the benefits of social media as a customer service channel.
Become a Certified Digital Marketing Associate
Boost your credibility and advance your knowledge, role and career.
Certified Digital Marketing Associate Coursenow with new financing options
- 10 hours of training
- 24/7 access to online course content
- Lectures, quizzes, practical exercises
- International and industry-leading certification
- 6-month exclusive access to DMI Membership portal
- Weekly DMI Membership email with access to the content library with articles, e-books, toolkits, expert interviews, webinars, videos, and presentations
- Get listed on our jobs market*
Need something more?
Have a look at the Professional Diploma
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